Her Career Story: Author and Public Relations Coordinator

Her Career Story: Author and Public Relations Coordinator

Writer Erin Montgomery sitting and smiling

Ever wonder what the career of an Author or Public Relations Coordinator is like?

I am so excited to kick off the first post for our new blog section where we will share interviews with real women killing it in their careers. I hope these posts inspire and help guide you towards your future.

Our first interview for the Her Career Story feature is with Erin Montgomery, founder of Flourish Magazine.

Here Is Her Story:

Erin is a journalism graduate with over ten years of writing experience. Over the years Erin has developed her skills to include, PR, social media advertising and marketing, media relations, and web design. Erin is also the editor and founder of Flourish Magazine, which is a quarterly magazine written for moms by moms. Flourish is all about real talk, no expert advice. Erin is also a single mom to three little ones and resides just outside of Hamilton, Ontario.

How Did You Get To This Position? Was It Planned? Did You Go To School With The Intent Of Ending Up Where You Are?

I actually went to school for Journalism – when I went to College social media was not a thing yet. But after I graduated I worked as a freelance writer for a few years and then slowly started learning about social media marketing, public relations, and advertising. I have grown my skills on my own and gained my experience through my different jobs and positions I held throughout the years. I worked my way up in each job I had and was able to gain the title I have today.

What Is Your Favorite Part Of Your Job?

My favorite part about my job is the writing. What started me in this journey was my love for writing and now that I am a published author, with three coauthor books out this year, I am so proud to say that I accomplished my ultimate goal.

What Does A Regular Day Look Like For You?

I spend A LOT of time on the computer. I start with coffee, probably 2-3 cups, then do my daily checks of my multiple email addresses, read over a long to-do list and then start scheduling out social media posts, designing media kits and social media graphics, reach out to book editors, magazines and TV productions about featuring one of the authors from my day job. I write newsletters, press releases, email templates and marketing tips for authors to apply to their books. I do a couple of Zoom meetings and then finishing off my day. After my “workday” is complete I concentrate on the books that I am working on and do a little writing just for myself.

What Is Your Work-Life Balance Like?

Work-life balance is always a hard one. As a single mom to three kids its definitely hard to find that balance, especially when some of your income comes from being an entrepreneur. As an author, I work for myself, which means I write on my own time. I grab five minutes when I can, I stay up late and I use my “free time” to write. For my day job, my older two children are in school and my youngest is in daycare so I am able to concentrate on work during the day. I do try my hardest to moderate my working hours and ensure that I am as present as I can be for my kids when they arrive home from school. I try to leave social media and email checking until after bedtime.

Any Tricks Or Tips For How You Manage Your Time?

Lists! Lots and lots of lists. I also rely heavily on a planner both in written and digital form. I do my best to ensure I can be present regarding anything for my kids while still meeting all of my deadlines and work demands. I use apps like Cozi to create grocery and to-do lists that help keep me on track.

What Motivates You?

My kids. That’s it. As a single mom, I need to provide and the best way I can provide is to hustle every day. Plus, I have also had a dream of being a published author and I don’t want to disappoint my 7-year-old self.

Who Inspires You?

My mom. She was the sole caregiver for us growing up. She was constantly present, she took care of everything. When my dad was around he worked ALOT and traveled even more. Looking back I just remember that no matter what my mom was there and I want to provide that for my kids. Even now my mom is still ALWAYS there, she is present for my kids and that’s what I aspire to be. Always be present.

What Are Your Biggest Strengths? What Are Your Weaknesses?

This is always the question I hate during interviews! Haha. My biggest weakness is that I never ask for help. I don’t know why it is but I have this idea that I should be able to do everything on my own, which is completely unrealistic. I know but it’s something that constantly gets in my way. My biggest strength would be my ability to manage time. I am a scheduler! I schedule my kids after school activities strategically so that I can be present for everything. As a single mom, I feel like I need to be able to be there for all of them so Monday-Friday I am between dance, gymnastics, baseball, counseling sessions, tutoring, basketball, etc. I am always there. I make it work and I wouldn’t be able to make it work without managing my time.

What Do You See For Your Future Self?

For my future self, I hope to continue growing and developing my skills. I hope to write my first solo novel. I hope to provide a great example for children and be successful and happy.

How Do You Handle Challenges And “Mistakes” Or Missteps? Is There Anything You Would Do Differently If You Could Go Back In Time?

If I could go back in time there is nothing I would do differently. If I did anything differently I would not be where I am today. All those missteps and mistakes that happened in my past made me who I am today and without them, I may not have accomplished everything that I have. Mistakes and missteps are always going to happen, they are unavoidable but it’s all in how you handle them. For me, I found it best to own up to those mistakes and learn from them. Making mistakes is a part of growing and without them, you aren’t reaching your full potential.

Describe Yourself In One Word:


And Lastly, What Advice Would You Give To Someone Who Is Looking For A Similar Career?

The best advice I can give anyone, regardless of their industry, is to just jump in. The only thing holding you back is yourself, and I learned that the hard way. You need to just let go and jump in with both feet sometimes you land and sometimes you don’t and that is OK! It’s all part of the growing process.

If you are interested in learning more Erin’s magazine, Flourish, click here! Keep following our Careers section for more interviews with real women! 

Emily is the founding editor of Happy Daughter, a body positive online community for women. She is a body image expert, who is passionate about promoting positive body image, media awareness, and healthy relationships. Emily is getting ready to release her book, Body Positive: A Guide to Loving Your Body in January 2021.

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